The Problem
Life-on-life Discipleship is a global ministry providing discipleship materials to churches. Their flagship course called, “The Journey” consisted of three years of curriculum labeled by color: The Red Year, The Blue Year, and The Green Year. Each year contained twenty-eight weeks worth of material that its user would work through in a small group. When the client came to us, all the material existed in hundreds of Word documents with no real design.
The Solution
Together, we developed a visual brand that brought the material to life, starting with the brand word mark. Originally written by Randy Pope during his tenure as lead pastor of Perimeter Church, outside Atlanta, GA, The Journey had been foundational to his ministry. Churches around the globe have adopted his model of discipleship.
“Jen worked with us to develop the brand for our flagship product as well as redesign the product itself. Her creative insights and artistic execution transformed an outdated manual into a beautiful brand.”
CREDITS
SERVICE: Visual Identity, Print Design / ROLE: Art Director, Identity + Print Designer
CLIENT: Life-on-Life Discipleship
©2017